Karlamar Associates is a market research company near Rochester NY
"A sense of humor is part of the art of leadership, of getting along with people, of getting things done."
Dwight D. Eisenhower

Grins and Giggles…

The following links will take you to unusual and humorous places that we hope you will find interesting and thought provoking, or will at least bring a smile to your face…

Brands and Logos

BrandPrix    Test you knowledge of cars and associated brands in the "Brandprix"
Popular Logos and Brands    What's your brand IQ? Take the Smart Marketing IQ Test...
Retail Alphabet Game by Joey Katzen    Test your ability to recognize the following Logo Letters...

Consumer Products

Bob McMath and the New Products Showcase & Learning Center    Bob McMath preserved the marketing flotsam of another era -- products such as beer shampoo and Ben Gay Aspirin, Steve's Microwaveable Hot Fudge Sundae, and Maalox in whipped cream form. McMath's makeshift museum was a gray warehouse full of commercial products dating from the 1960s, a place known as the New Products Showcase & Learning Center, located in Ithaca NY. In 2001, The Arbor Strategy Group (ASG) acquired McMath's 70,000-item collection and merged it with their strategy consulting practice, forming NewProductWorks.The museum was moved from Ithaca to Ann Arbor Michigan. Today, the physical assemblage consists of more than 110,000 "new and once-new” consumer products.
Foreign Groceries Museum    Take a tour of Steve Portigal's Museum of Foreign Grocery Products
Museum of Questionable Medical Devices    The Museum of Questionable Medical Devices has more than 250 quack medical devices in the collection. Though a small museum, it features the largest display of quack devices in the U.S. About two-thirds of our collection is on permanent loan from the U.S. Food and Drug Administration, the Bakken Library, the American Medical Association, and the St. Louis Science Center. Other devices have been donated over the years by generous individuals and government consumer protection agencies.

Corporate Culture

BuzzPhraserTM    BuzzPhrases are built with TechnoLatin, a non-language that replaces plain English nouns with vague but precise-sounding substitutes.
Cat Herding    EDS Cat herding commercial - Anyone who has managed a product development team of diverse individuals will appreciate this one!
Dilbert    Scott Adams comic strip portrayal of corporate life.

Data Analysis

Hans Rosling's The Joy of Stats    200 Countries, 200 Years, in 4 Minutes -A BBC Four documentary which helps viewers visualize the wonderful world of statistics.
Spreadsheet Humor    No joke! A page dedicated to spreadsheet jokes!


Create a Ride    If you've been on the road in the last decade or so you've surely seen those lowered, modified cars with their loud exhaust and custome wheels. Well now is your chance to create your own sweet ride ...
Gizmodo - The Gadget Guide    At Gizmodo—or, "Giz" for short—we love technology, we love gadgets, we love science, we love all kind of toys big and small. We love beautiful and smart design, we love architecture that you dream of living and working in, aircraft that fly at three times the speed of sound, spaceships that reach every corner of the solar system, sleek vessels that sail across Earth's oceans, geek culture, science-fiction, and all things weird and wonderful that geeks would love. And we love to write about all those things.
Marshall Brain's How Stuff Works    Have you ever wondered how the engine in your car works or what makes your refrigerator cold? Then How Stuff Works is the place for you!


Failed Invention Museum    The Failed Inventions Museum brings you a wide assortment of items that were supposed to make life easier for everyone. The creative, ahead-of-their-time inventors of these products failed for a wide variety of reasons: budget constraints; a conservative buying public; countless mandatory warning labels; and, above all others, pure unadulterated stupidity.
Rube Goldberg Inventions    Through his wacky cartoons which depict the most elaborate and ridiculous devices to accomplish the most mundane tasks, RUBE GOLDBERG'S "INVENTIONS" have become synonymous with any maximum effort to achieve minimal results. His ingenious drawings follow their own impeccable logic, demonstrating that the unnecessary can also be the mother of invention - often with hilarious results.
The Machines of Leonardo da Vinci    Although he is best known for his dramatic and expressive artwork, Leonardo also conducted dozens of carefully thought out experiments and created futuristic inventions in a time before modern science and invention had really begun.

New Product Development

MRT plus    Informative Resources for Innovation, R&D and Product Development Professionals
Narischkeit    Nonsense related to Innovation, R&D and Product Development

Product Manufacturing

How Everyday Things are Made    If you've ever wondered how things are made - products like candy, cars, airplanes, or bottles - or if you've been interested in manufacturing processes, like forging, casting, or injection molding, then you've come to the right place.


Bad Designs    A scrapbook of illustrated examples of things that are hard to use because they do not follow human factors principles.
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