Located in Upstate New York, Karlamar Associates, LLC is a premium provider of market
research services, dedicated to meeting the needs of marketing professionals, product
delivery teams and decision makers, across all product and service categories. Our
team has decades of experience in market research, new product development and lead-edge
information technology practices.
What sets Karlamar Associates apart from other market
research firms, is our ...
- Dedication to our clients and to their success
- Ability to cost-effectively deliver timely and usable research results
- Ability to present results and recommendations in the context of your
business environment
- Attention to detail
- Strong blend of conceptual, strategic and operational skills and knowledge
- Ability to apply the right combination of innovative methods to solve our clients
problems
- Use of proprietary, web-based tools for conducting qualitative and quantitative
market research
- Flexibility and ability to tailor our methods to meet your needs
- Knowledge of what and how information is used to make business decisions
- First-hand in experience in new product and service development
And most of all, we're easy to work with!
Karlamar Associates can help your organization ...
- Uncover emerging market needs before your competitors do
- Foster collaboration between your marketing and engineering groups by facilitating
a common understanding of customer needs
- Internalize and apply the results of market research across all organizational levels and
functions
- Translate the "Voice of the Customer" into actionable product requirements and
specifications
Call us when you need to...
- Have the best information to make strategic decisions
- Identify and target the best market segments for your products and services
- Assess the effectiveness of your competitors' products, services and strategies
- Understand what your customers really think of your products or services
- Identify what customers expect and want in future products
- Optimize your product and service offerings
- Know what differentiates your products from the rest of the pack
- Determine what customers are willing to pay for your product or service
- Effectively position and price your offerings
- Turn first-time customers into loyal, repeat customers